10 reasons to use video marketing for your products online

Video marketing has become one of the basics of e-marketing, and if you have no idea why you should rely primarily on video marketing, let me tell you the top 10 reasons to convince you to use video to market your eCom Crusher products online.

1. Increase your sales

Studies conducted over a long period of time have shown that it is possible to increase your sales by just posting a simple video file on your site talking about your product. This simply means that the videos you put on your site are equal to automatically increasing your sales rates, as well as increasing people’s conviction, search and demand for your product / service.

2. Build trust and credibility with your customers

People are usually hesitant to search for products online, because of course because of the numbers that talk about fraudulent attempts in this area. Anyway, when you create a video talking about your product on the Internet, you will find that people feel more confident in your product as well as in your brand over time.

Lurn Summit

Lurn Summit

3. You will be able to bring visitors to your site

Popular global video sites such as YouTube and MetaCafe are often used to promote your video, and a wide audience of internet users would like to get their information primarily from the video, thus being their first visit to such sites.

You can build a broad base of customers interested in your product, not only that, but also bring more visitors to your site through such sites, by placing your link in the description of the video .. This method can add more visitors to your site And better than promotional texts do.

4. Your brand will get more fame

When you market your website, your customers have more opportunities to see your brand better by seeing it in a video. This is not my personal opinion. According to statistics and surveys conducted with clients on the Internet, 97% of them have proven that they remember the brand of the product if it is displayed in a video.

5. You will have the opportunity to increase the number of your customers

A professional sales manager knows that 50% of his potential sales come from his or her old customers in one way or another. So when we launch an online video explaining the product you are creating and bringing thousands of visitors from around the world, your product will get On the emergence of more customers, and this means the presence of more people interested in your product / service, and thus increase the rates and prospects of sales.

6. You get competitive advantage

Although online product marketing has become very popular now, Lurn Summit has not been used extensively with all types of business yet, and this point increases with video marketing. So when you are ahead of your competitors to rely on video marketing, you are already taking a competitive advantage that will help you immensely to advance on them and get greater returns for your business.

7. Get a clickthrough rate (CTR) higher than usual

Numerous studies have been conducted on Internet users that have shown that CTR is much higher if the video is used. No more texts in the search engines. If your business builds on this fact and uses videos in online advertising, this will drive more visitors to search engines.

8. Increase Your Rankings in Search Engines
When you use video to market your products / services / site, your search engine will increase at a good rate, because search engines see videos faster than text, and video is faster and easier to access.

9. You will have the ability to keep your visitors longer

When your site has many videos, be it instructional, educational, advertising or otherwise, the visitor will have to stay on your site longer while watching the video. This will increase the average time on your site and reduce the bounce rate. Of course, it increases the rate of conversion to purchase, but it also contributes to raising your level in the search engines .. The greater the rate of survival of the visitor on your site increased the strengths of your site from more than one side.

10. Increase the social contributions to your site

According to statistics, the most interactive and social activity and participation in social networks is .. Watch videos. So when you use video in social sharing sites, you increase your chances of fame and popularity, especially when visitors share Lurn Summit video with others, and this means that the video should be an attractive feature. All this translates positively to your online presence.

Create a video to identify your site or product? Let’s help you! In Digital Business we have long experience in this field. Also we use video marketing for our own products ..

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